Whether you engage us for competitive intelligence gathering, industry research acquisition and analysis, a consulting project, or require us to prepare predictions and strategic recommendations, you will find that working with Nottingham is an engaging experience.
In every assignment, we follow several fundamental principles that shape and distinguish what we do and how we do it.
Networking. Our network is our most important resource. We treasure it, nurture it, and, most of all, protect it.
Questions. We do not begin with pre-conceptions. We are in the business of discovering the answers by asking deep, meaningful questions through primary sourced research.
Broad Perspective. We look at the “Big Picture” from every angle and from all available resources.
Data points. Data is key, but our data analysis is far more important than the data itself.
Reality comes from acknowledging and incorporating only those insights that result in achievement of measurable goals and objectives.